In fact, you might not even have heard of eBay stores. Read on to find out what youve been missing.

eBay stores come at three levels: Basic for $15.95 per month, Featured for $49.95 per month or Anchor for $499.95 per month (yes, that is typed correctly: almost $500). The best place to initial out is with Basic (you might even get a many years costless trial), but if you like what you find then you should upgrade to Featured quickly, simply because it has so many extra features. Note that you must have a feedback rating of at least 20 before you may get an eBay store.

But what is an eBay store? Basically, it lets you list a set of fixed price auctions together on one page for much longer than auctions usually last and most sellers with eBay stores list the items at a slightly lower price. Its like a list of your special offers. You might put your logo on the store and write a little about your business and policies, and your customers might search your store for anything they might want. Buyers may click through to your store using the door symbol next to your name.

A nice way to look at it is that its a little like having your own e-commerce page outside eBay where you may list your items more long term except its all done for you without you having to learn a new system. Items in eBay stores might be listed for 30, 60, 90 or 120 days, or you might list items permanently, paying monthly for each one.

So you Want an eBay Store Now?

You may visit eBay stores at http://stores.ebay.com. Go there now and click the Open a Store button on the right of the screen to start signing up for the costless trial. Then there are a few steps to go before your store might open for business.

Step 1: Pick a theme. You can have whatever develope you want on your store, but to begin with pick something from eBays options that you think would be appropriate.

Step 2: Add your stores name, description and logo. You may pick one of eBays pictures for the logo or upload a logo of your own if you have one. Dont worry, you might always change this later.

Step 3: Choose your subscription level, and then click Start My Subscription Now. Your store is ready! Remember that you may customise it more at any instant.

Listing items in your store is just like listing items on normal eBay using Buy it Now, except that the durations you can choose from for the store are much longer.

By now, youve most definately spent enough time in eBay that youre starting to get used to it but then again, you also might have been a victim of fraud by now, or at least seen fraud happening to others. The next e mail will tell you how to fight eBay fraud.